Our Story

Mon &#8211; Fri: 9am &#8211; 5pm
Sat: 8:30am &#8211; 5pm
Sun: 9am &#8211; 4pm

Family Run Business for Over 60 Years

Family Run for Over 60 Years

We are a small family-run business that has been in operation for over 60 years. We pride ourselves in offering a wide range of top quality, fresh fruit and vegetables (among other produce) which are sourced locally wherever possible. Working with local food and drink suppliers, our range of products is constantly expanding to bring our customers tastes and choice not available in your typical supermarket. Working as a team, the staff of Roberts Farm Shop offer friendly advice and a personal touch to our valued customers.

The Roberts Farm Shop story began over 70 years ago in the late 1940s, when the late Charlie Roberts, at the age of fifteen, moved with his parents to Ashwood Fieldhouse Farm, Kingswinford. From a young age, Charlie had to work on the farm, caring for a herd of dairy cattle, and farming potatoes, cereals and sugar beet. Eager to be independent, Charlie decided to start selling potatoes at the farm gate. This successfully expanded into selling vegetables and fruit from a farm building.

Moving with the times

In the 1980s, the Roberts family stopped farming vegetables but continued to farm hay and straw. With the help of wife Pat and son Mathew, they sourced locally grown vegetables and fruits from neighbouring farms and expanded their trade to sell other products such as jams, chutneys, and pet supplies.

Today the business still operates from the original farm buildings, surrounded by gorgeous West Midlands farmland and woodland.

Urban growth has meant that its location has become very convenient, being just off the A449 on the doorstep of the Black Country, where the town of Kingswinford meets the countryside of South Staffordshire.